In this session, Cindy Yan from Coinbase and Matthew Hatch from EY will share insights into the dynamic and rapidly evolving landscape of cryptocurrency and fintech. With a focus on navigating volatility, industry shifts, and the importance of adaptability, the discussion will delve into strategic procurement and the role of agile partnerships in driving success.

Cindy and Matt will explore the significant challenges faced by organizations like Coinbase, from the post-IPO market volatility and the impact of the FTX collapse to the challenges of cutting operating expenses and optimizing vendor relationships during a crypto winter. They will discuss how leveraging strategic partnerships—especially with EY—has been instrumental in navigating these turbulent times, ensuring the scalability, flexibility, and compliance needed to thrive in an unpredictable market.